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Video: Taking Action with Revenue Attribution Metrics
Measure your ROI on LinkedIn with revenue attribution metrics
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Introduction to LinkedIn Ads
Learn to create an ad campaign, measure success, and optimize for your advertising objectives
Reporting and Analytics for LinkedIn Ads
Learn to identify key campaign metrics and utilize reporting and analytics tools to optimize your campaigns
Insiders Scoop: Agentic AI in Marketing
Learn a LinkedIn strategy to market Gen AI & Agents with messaging, creative, and campaign tactics that convert.
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Learn live with LinkedIn instructors and peer Certified Experts
Find an upcoming workshop to enhance your knowledge on the calendar
Live workshop: Introduction to LinkedIn Ads
Discover the fundamentals of why and how to get started advertising on LinkedIn
Live workshop: Foundations of B2B Marketing
This session will provide an overview of major themes in B2B marketing for newcomers and a refresher for veterans
Live workshop: Reporting and Analytics for LinkedIn Ads
Use LinkedIn reporting and analytics tools to measure success, optimize campaigns, and achieve higher ROI
Live workshop: Advanced Bottom-Funnel Measurement on LinkedIn
Use advanced tools designed for effective, bottom-funnel LinkedIn advertising campaigns
Earn LinkedIn Marketing certifications
Apply your knowledge of marketing on LinkedIn to pass each certification exam
Your path to Advertising Fundamentals certification
Your path to Marketing Strategy certification
Your path to Content and Creative Design certification
Certifications
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Over 500,000 people have built their skills on Marketing Labs, including our 81 LinkedIn Certified Marketing Experts from across the world
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