From the course: Promoting Your Podcast

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Creating a press kit for your podcast

Creating a press kit for your podcast

From the course: Promoting Your Podcast

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Creating a press kit for your podcast

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- [Instructor] Ever heard the phrase work smarter, not harder? Well, allowing a podcast host to work smarter will make it much more likely that they will book you as a guest. Here's how you can do that. If you're going to get booked as a guest on another podcast, you're going to need a press kit that reflects your podcast's brand and content focus. This makes it easy for podcast hosts to understand who you are, what you can talk about in an interview, and provides them with the necessary information they will need for promotion. If you help them out, they are more likely to book you. The first thing in your press kit will be a bio and headshot. Include a short bio, 500 words or so that could be read by the host as part of their introduction of you or it could be shortened even more to use in promotional materials. And then provide some way for them to download your headshot so that they can use it for promotion.…

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