From the course: Writing Customer Service Emails
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Solution: Use a template to write a customized reply
From the course: Writing Customer Service Emails
Solution: Use a template to write a customized reply
(upbeat music) - How did you do? I bet you did a great job using the template to write a customized response to the customer's question. Of course, that template was just a starting point. Let's compare what you wrote with what I wrote. Let's walk through my response and see what I've added to the template. I've also crossed out the parts of the template I didn't use, so you can see those too. I customized the opening of my response to Jason by paraphrasing the reason he contacted us, which was to ask about our fees for press release distribution. I also added a compliment sentence on his product to show I'd read his email closely. I customized it to make the email sound friendly, like we're speaking to each other. This customized sentence admits that the deluxe package is probably too expensive for him, but hopes it may become an option. Deleting information from a template is a form of customization. In this…
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