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Performance-based Hiringsm
Talent Rules!
How to Overcome Passive
Candidate Objections
Based on Lou Adler’s
The Essential Guide for Hiring
& Getting Hired
Rev 513
Budurl.com/EGFH
info@louadlergroup.com
#passivetalent
Thinking Backwards
HAVE GET BECOMEDO
The Wrong Way for Hiring!
The Right Way for Hiring!
Budurl.com/EGFH
info@louadlergroup.com
#passivetalent
Job-hunting Status Fully-employed
Extraordinary
Career Move
Great
Career
Move
Very Good
Career Move
Good Career
Move
Lateral
Transfer
LinkedIn Adler Group Survey 2011 – 4,500 Members
20% Postings
Visible & Compelling
20% Targeted Email
Targeted/Mail Merge
60% Networking
VTC – PERP
From Skills to Performance
Basic Performance Objectives
• Collaborate with sales rep to
develop customer solutions at
C-level in F500 companies
• Lead intense detailed product
spec presentations to
sophisticated buying groups
• Provide technical liaison to
engineering design groups
• Work with contracts on
developing cost/price/margin
analysis for $5mm+ programs
• Handle 3-6 major programs
concurrently
• Assess impact of spec
changes on design, project &
cost projections
• Becoming - Doing
• Personalized EVP
• Captures intrinsic
motivator
• Email & Call
The Basic Network Call
• Don’t sell the job, sell the
next step – a short
discussion!
• Bridge the Gap
• Don’t negotiate the offer
in the first 5 minutes
• Get the prospect to talk
first!
• Create the Career Gap
“Let me ask you
candidly, would you
be open to explore
a new career
opportunity if it was
clearly superior to
what you’re doing
today?”
Budurl.com/EGFH
info@louadlergroup.com
#passivetalent
Recruiting Rule #1
Sell the
next step,
not the
job!
No – Maybe – Yes
Budurl.com/EGFH
info@louadlergroup.com
#passivetalent
Bridging the Gap
Criteria to Engage
Title – Company
Compensation
Location – Job
Criteria to Accept
Career Opportunity
Job & Impact
Hiring Manager – Team
Comp – Work/Life
Company/Culture/Mission
Day 1 vs. Year 1
& Beyond!
Lightning Round
Typical Objections
• What’s the money?
• Can’t talk
• Already have a great job
• Not interested
• Too late
• Where’s the location?
• What’s the title?
• ____________________
• ____________________
Countermeasures
• Think Backwards!
• Sell 5 minutes – not job!
• Anticipate the “NO”
• Buy time w/AGM
• Can’t Get No
Satisfaction
• Seek 1st to Understand
• Strategy vs. Tactics
• ROI or buy decision
• Engage – Network
Performance-based Hiring
Summary
 Think Backwards
 Convert job into a career
 Bridge the Gap
 Don’t sell the job, sell the next
step
Budurl.com/EGFH
info@louadlergroup.com
Performance-based Hiring
HAPPENINGS
 Sneak Peek on May 21st
 Recruiter Boot Camp LIVE
June 13th in Atlanta
 Hiring Manager two-part online
course June 26-27
Budurl.com/EGFH
info@louadlergroup.com
#passivetalent
ORGANIZATION NAME
LinkedIn Talent Solutions through the eyes of our
customers
©2013 LinkedIn Corporation. All Rights Reserved. 12
Learn more at talent.linkedin.com in the ‘customers’ section
“We now post any hard-to-
fill positions on LinkedIn’s
Jobs Network because of
the success we’ve had
finding candidates. It’s
really simple.”
“This recruiting
tool was our
game changer.”
“Hiring managers
now perceive
human resources
and recruiters as
partners, and as
the recruitment
experts.”
ORGANIZATION NAME
Additional resources from LinkedIn Talent Solutions
13
lnkd.in/LIwebcasts Access our library of free recorded
webcasts on employer branding, passive
candidate recruiting & more
lnkd.in/gettheplaybook Get our 5 step plan for creating, launching
& measuring your company’s talent brand
lnkd.in/LIsolutions Learn more about LinkedIn Recruiter, Job
Slots, Career Pages & Work with Us Ads
ORGANIZATION NAME
Save the date!
©2013 LinkedIn Corporation. All Rights Reserved. 14
Become a Sourcing Ninja!
Featuring Glen Cathey, a.k.a. Boolean Black Belt
Tuesday, June 4 at 1PM Eastern/10AM Pacific
Follow @hireonlinkedin for details

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How to Overcome Passive Candidate Objections | Webcast

  • 1. Performance-based Hiringsm Talent Rules! How to Overcome Passive Candidate Objections Based on Lou Adler’s The Essential Guide for Hiring & Getting Hired Rev 513 Budurl.com/EGFH info@louadlergroup.com #passivetalent
  • 2. Thinking Backwards HAVE GET BECOMEDO The Wrong Way for Hiring! The Right Way for Hiring! Budurl.com/EGFH info@louadlergroup.com #passivetalent
  • 3. Job-hunting Status Fully-employed Extraordinary Career Move Great Career Move Very Good Career Move Good Career Move Lateral Transfer LinkedIn Adler Group Survey 2011 – 4,500 Members 20% Postings Visible & Compelling 20% Targeted Email Targeted/Mail Merge 60% Networking VTC – PERP
  • 4. From Skills to Performance Basic Performance Objectives • Collaborate with sales rep to develop customer solutions at C-level in F500 companies • Lead intense detailed product spec presentations to sophisticated buying groups • Provide technical liaison to engineering design groups • Work with contracts on developing cost/price/margin analysis for $5mm+ programs • Handle 3-6 major programs concurrently • Assess impact of spec changes on design, project & cost projections
  • 5. • Becoming - Doing • Personalized EVP • Captures intrinsic motivator • Email & Call
  • 6. The Basic Network Call • Don’t sell the job, sell the next step – a short discussion! • Bridge the Gap • Don’t negotiate the offer in the first 5 minutes • Get the prospect to talk first! • Create the Career Gap “Let me ask you candidly, would you be open to explore a new career opportunity if it was clearly superior to what you’re doing today?” Budurl.com/EGFH info@louadlergroup.com #passivetalent
  • 7. Recruiting Rule #1 Sell the next step, not the job! No – Maybe – Yes Budurl.com/EGFH info@louadlergroup.com #passivetalent
  • 8. Bridging the Gap Criteria to Engage Title – Company Compensation Location – Job Criteria to Accept Career Opportunity Job & Impact Hiring Manager – Team Comp – Work/Life Company/Culture/Mission Day 1 vs. Year 1 & Beyond!
  • 9. Lightning Round Typical Objections • What’s the money? • Can’t talk • Already have a great job • Not interested • Too late • Where’s the location? • What’s the title? • ____________________ • ____________________ Countermeasures • Think Backwards! • Sell 5 minutes – not job! • Anticipate the “NO” • Buy time w/AGM • Can’t Get No Satisfaction • Seek 1st to Understand • Strategy vs. Tactics • ROI or buy decision • Engage – Network
  • 10. Performance-based Hiring Summary  Think Backwards  Convert job into a career  Bridge the Gap  Don’t sell the job, sell the next step Budurl.com/EGFH info@louadlergroup.com
  • 11. Performance-based Hiring HAPPENINGS  Sneak Peek on May 21st  Recruiter Boot Camp LIVE June 13th in Atlanta  Hiring Manager two-part online course June 26-27 Budurl.com/EGFH info@louadlergroup.com #passivetalent
  • 12. ORGANIZATION NAME LinkedIn Talent Solutions through the eyes of our customers ©2013 LinkedIn Corporation. All Rights Reserved. 12 Learn more at talent.linkedin.com in the ‘customers’ section “We now post any hard-to- fill positions on LinkedIn’s Jobs Network because of the success we’ve had finding candidates. It’s really simple.” “This recruiting tool was our game changer.” “Hiring managers now perceive human resources and recruiters as partners, and as the recruitment experts.”
  • 13. ORGANIZATION NAME Additional resources from LinkedIn Talent Solutions 13 lnkd.in/LIwebcasts Access our library of free recorded webcasts on employer branding, passive candidate recruiting & more lnkd.in/gettheplaybook Get our 5 step plan for creating, launching & measuring your company’s talent brand lnkd.in/LIsolutions Learn more about LinkedIn Recruiter, Job Slots, Career Pages & Work with Us Ads
  • 14. ORGANIZATION NAME Save the date! ©2013 LinkedIn Corporation. All Rights Reserved. 14 Become a Sourcing Ninja! Featuring Glen Cathey, a.k.a. Boolean Black Belt Tuesday, June 4 at 1PM Eastern/10AM Pacific Follow @hireonlinkedin for details